Home Instead – Home Care & Live-in Care – Home Is Where The Heart Is

Home Instead – Home Care & Live-in Care – Home Is Where The Heart Is

Maddy Alemayehu

Being able to live safely at home in later life is a comfort. Home Instead’s Care Professionals help make that happen…

‘Everyone here is passionate about high quality care,’ smiles Maddy Alemayehu, Director of Home Instead Hammersmith, Fulham and Chiswick. ’Our standards are exactly what we would expect for our loved ones. We want families to know that their relatives are safe because we are there for them.’

Inevitably, in later life daily tasks in the home become physically more challenging and social contact narrows. Hence many older people feel obliged to move from where they love living. However, there is an alternative. ‘That’s where we come in,’ says Maddy. ‘We’ve been working in West London for 10 years, providing sensitive relationship-led care that helps our clients to enjoy independent, fulfilling lives.’

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Maddy, who worked for many years as an Intensive Care nurse, and her team deliver a wide range of services, all of which are overseen by experienced nurses: they include Dementia, Respite and 24/7 Live-in Care, Home Help and Companionship, bespoke care for conditions such as Parkinson’s and free consultations on the practical aspects of care.

‘Family or friends usually get in touch with us,’ explains Maddy. ‘A Home Instead Care Manager then visits the potential client to discuss their needs and explain what we do. If all goes well, we then match the client with one of our specially trained Care Professionals: we place great emphasis on finding points of contact between the two based on background and interests. That’s important because many people just like to have a cup of tea and a good chat.’

With many of Home Instead’s clients shielding, the Care Professionals played a particularly important role during the pandemic. ‘They filled in all the daily gaps – shopping, cleaning, cooking – and reassured families that their relatives weren’t isolated,’ says Maddy.

Home Instead – Home Care & Live-in Care
186 Sutton Court Road
Chiswick W4 3HR
020 8746 1213

‘Whatever role we play, we never forget that everyone is different; we’re there to be a trustworthy, friendly face. We want to change the face of ageing for the better.’