Martin, John and Phil
John Horton analyses recent year-on-year trends and peers into his property crystal ball…
‘What’s happening in the local market? It’s the question that everyone asks. Having already agreed 100% more W6 home sales this year than our nearest competitor, at Horton and Garton we’re perfectly placed to provide expert, accurate advice on property values in Hammersmith and Shepherd’s Bush.
‘So far, 2021 has been exceptionally busy, with pent-up post-lockdown buyer demand and the extended stamp duty holiday resulting in a welcome boost to sales activity. Traditionally, Spring is the best time to sell and family houses with gardens and outside space are being particularly sought after; many sellers who postponed moves in 2020 are now listing their homes and that, in turn, is encouraging buyers to enter the market.
‘Looking back at our year-on-year figures, while fewer homes changed hands in 2020 as compared to 2019, the number of property transactions (144) between £1m and £2m, that’s the most popular price bracket in Hammersmith, jumped by a whopping 37% – and this was in a market in which we couldn’t trade for many weeks due to lockdown.
‘Our experienced sales team has seen this remarkable trend continue in 2021, driven by key factors such as up-sizing local families looking for their forever homes and Ofsted Outstanding School catchment areas. As yet, there’s no sign of a cooling market.
‘Personally, I love looking at all this property data. The numbers, spreadsheets and land registry figures, where you can check every completed sale by postcode and price, bring out my inner geek. But, as in every successful business, really knowing your numbers and being able to interpret them is crucial in advising clients.
‘If you are considering making a move in 2021, whether buying, selling or renting, do come and talk to us. We’re the independent local market leaders, we can delve deeper into each micro-area and we’re always happy to share our knowledge and insights. You’ll be guaranteed an honest, informed opinion – even if it’s not necessarily the one you want to hear!’
Horton and Garton
172 King Street
Hammersmith W6 0QU
Sales: 020 8819 0510
Lettings: 020 8819 0511