Joe and Clay
Investing in a new carpet or hard flooring? The experienced team at The Carpetstore will help you make an informed decision
Whatever the style, design, material or budget, at The Carpetstore customers are spoilt for choice. The West London business stocks a huge selection of carpets, stair runners, bespoke rugs and vinyl, tile and laminate flooring. But, come spring, Clay and Joe Miller, who have been running the company for 25 years, also have a rather unexpected line: artificial grass.
‘As soon as the weather improves, people ask for it,’ smiles Clay. ‘We have over half a dozen qualities of grass ranging from standard to luxury and it’s always popular.’ And at least, unlike carpets, artificial grass doesn’t attract moths! ‘I’d say that one in three customers tell us that they’ve had problems with them. It’s why we guarantee that all our carpets have been treated. A chemical is put on the yarn as it is spun; so, it’s built into the carpet rather than being sprayed on top. That really works.’
One of the most popular recent trends has been for made-to-measure rugs. ‘We have hundreds of samples in different materials – from contemporary and classic 100% wool to Natural Sisal fibre,’ says Clay. ‘Clients can choose any length and a width up to five metres with borders in cotton, linen, jute, suede or leather. We will then have the rug made up – it’s the perfect way to warm up a stone or industrial-look floor.
‘We work with leading manufacturers – the quality is exceptional – and we also sell a product called RugStop which solves the issue of rugs slipping. With hard flooring, we’re fitting the Luxury Vinyl Tile (LVT) range in many houses and shops,’ says Clay. ‘It is water proof, scratch-resistant and hard-wearing. I’ve got it at home.’
With at least three teams of fitters on the road, The Carpetstore will take up and remove existing carpets, lay hardboard, ply and latex sub-floors, trim doors and supply carpets for offices, shops and multi-storey communal properties. Whether you know an Axminster from a shagpile, you’ll receive excellent personal service.
156 Goldhawk Road, W12 8HJ
020 8749 9340